Webster University DEI Conference

Project: 10th Annual Diversity, Equity, and Inclusion Conference | 2026

  • Designed graphics and led art direction for Webster University’s 10th annual Diversity, Equity, and
    Inclusion Conference.

  • Developed the overall visual direction around the 2026 conference theme, The Audacity to Persist:
    Reclaiming Space, Voice, and Justice.

  • Created a design approach intended to support the conference’s purpose of providing a safe space for people to share their experiences and learn from one another.

Problem: Creating a Strong Visual Presence After a Year of Cancellation

  • The conference had been canceled the previous year, creating a need for a strong marketing presence
    for its return.

  • The overall design needed to align with the conference theme while clearly communicating its message.

  • The conference needed to attract a significant audience through clear and impactful visual communication.

Role: Graphic Designer & Art Director

  • Led the art direction and overall design direction for the conference.

  • Used Webster’s brand colors—blue, orange, and gold—to highlight significant content.

  • Used the color palette to represent the diverse communities the conference seeks to highlight.

  • Developed bold headline typography paired with an orange arrow as a visual representation of underrepresented communities having the audacity to persist in reclaiming space, voice, and justice.

  • Designed graphics to support the conference’s marketing presence.

Duration: 2025–2026

  • Designed and provided art direction for Webster University’s 10th annual DEI Conference in 2026.

Audience: Webster University & Broader Communities

  • People attending the Diversity, Equity, and Inclusion Conference.

  • Individuals interested in sharing experiences and learning from others.

  • Diverse and underrepresented communities highlighted through the conference’s theme and messaging.

Outcome: Increased Registration, Sponsorship & Media Reach

  • Conference registrations increased 55% compared to the previous year.

  • Sponsorships increased 17% compared to the previous year.

  • Media coverage reached nearly 6.5 million people.

  • The conference returned with a strong visual and marketing presence following its cancellation the
    previous year.

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